Skip to main content

Tura

TuraThe longtime leader in eyewear as a fashion accessory philosophy, Tura, established in 1938, was the first brand to introduce color to frames. Inspired by the intricate designs of fine jewelry, Tura eyewear infuses fashionable flair with bold beauty. Priding itself on quality, extraordinary materials and exacting dedication to detail, Tura creates captivating eyewear.

Tura eyewear is both elegant and expressive, stemming from a 75-year tradition of creating frames that take their natural place as a fashion accessory. Using jewel-like adornments and precision detailing, Tura frames express confidence, a sense of style and uncompromising quality.

Finely crafted by an innovative manufacturing process, Tura frames are composed of unique, special details including open spaces, combination finishes, two-tone colorations and laser etching. Tura eyewear helps the wearer complete his or her look, expressing style, personality and a sense of self.

Visit the Tura website.


A Message to Our Patients

As your eye care provider, you can trust that we always take health and patient care seriously. The wellness of our patients, our staff, and our communities is the utmost importance to us.

We currently have limited office hours of 9am-1pm for emergencies, urgent eye care, and order pickup only.
We are monitoring the situation and hope to announce a reopen date for normal business hours and services soon.

If you have any questions or need to schedule a future appointment, please feel free to call or send us a text at 940-692-9696. We are also offering curbside pickup for glasses and contact lens orders.

We are all in this together and appreciate your understanding as we do our part during this challenging time. We look forward to serving your eye care and optical needs again very soon.

Sincerely,
TSO Wichita Falls

Welcome to Texas State Optical Wichita Falls